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DNS Flag Day Is Upon Us!

DNS Flag Day Is Upon Us!

What’s DNS Flag Day and why should you care? On February 1st, 2019 the global DNS is updating and if your domain isn’t set up properly, your website could go offline! Why the upgrade? DNS, or the Domain Name Service is what lets us type...
Does PPC Help SEO?

Does PPC Help SEO?

As long as Google Adwords has existed, there have been conspiracy theories stating that paying PPC customers get preferential treatment in organic search results. While Google has always denied such claims, that hasn’t stopped the accumulation of a mountain of...
What Is PPC Marketing?

What Is PPC Marketing?

PPC is an acroymn defined as Pay Per Click. It usually refers to any form of online advertising where the advertiser is charged each time a user clicks on one of their ads. This is not to be confused with SEO, which is the process by which a website is optimized to...
SEO Meaning & Definition

SEO Meaning & Definition

SEO is an acronym for Search Engine Optimization. In other words, it’s the process by which you make changes & organize the content on your website in the hopes of securing a higher rank on search engines, namely Google. Why is SEO important? Research has...