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What Is PPC Marketing?

What Is PPC Marketing?

PPC is an acroymn defined as Pay Per Click. It usually refers to any form of online advertising where the advertiser is charged each time a user clicks on one of their ads. This is not to be confused with SEO, which is the process by which a website is optimized to...

SEO Meaning & Definition

SEO Meaning & Definition

SEO is an acronym for Search Engine Optimization. In other words, it's the process by which you make changes & organize the content on your website in the hopes of securing a higher rank on search engines, namely Google. Why is SEO important? Research has shown...

How Does WordPress Work? Learn The Basics

How Does WordPress Work? Learn The Basics

Some questions we are often asked are "How does WordPress work?, Is WordPress really free? How is it better than what I have now?" Deciding on a platform for your website can be a tough decision, and will have a significant impact on your success over the short and...