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How To Build A Brand & Define Your Company’s Style
When you hear the term "branding", you may think it only applies to huge companies like Coca-Cola or Nike who can employ entire marketing teams. While it's true that many national and international corporations spend millions on branding, it's just as important for...
Does PPC Help SEO?
As long as Google Adwords has existed, there have been conspiracy theories stating that paying PPC customers get preferential treatment in organic search results. While Google has always denied such claims, that hasn't stopped the accumulation of a mountain of...
What Is PPC Marketing?
PPC is an acroymn defined as Pay Per Click. It usually refers to any form of online advertising where the advertiser is charged each time a user clicks on one of their ads. This is not to be confused with SEO, which is the process by which a website is optimized to...
SEO Meaning & Definition
SEO is an acronym for Search Engine Optimization. In other words, it's the process by which you make changes & organize the content on your website in the hopes of securing a higher rank on search engines, namely Google. Why is SEO important? Research has shown...
How To Send Contact Form 7 To Multiple Email Addresses
Contact Form 7 is one of the most popular contact form plugins today. While we've already discussed how to save submissions from Contact Form 7 to a database, we are often asked if Contact Form 7 can send to multiple email addresses. The quick answer is yes, and...
How Does WordPress Work? Learn The Basics
Some questions we are often asked are "How does WordPress work?, Is WordPress really free? How is it better than what I have now?" Deciding on a platform for your website can be a tough decision, and will have a significant impact on your success over the short and...
Why Is My WordPress Site So Slow? Diagnosing WordPress Page Speed Issues
As technology improves year after year, the public is quickly losing patience for slow loading websites. A good page load speed isn't just a nice to have, as a famous 2006 presentation from Amazon showed how for each 100 millisecond delay in page load, sales dropped...
How To Save Contact Form Submissions In The Database – Never Lose A Lead Again!
The goal of many websites is to have a visitor fill out a contact form and become a new lead. There are entire agencys dedicated to optimizing your site to increasing the likelihood someone will fill out your form. For most large companies, these contact form...
Choosing The Best Free WordPress Backup Plugin
While a plugin for backing up your Wordpress site may not be as fun and exciting as a fancy new gallery or newsletter popup, it's still an essential tool you should utilize on your website. Don't you guys back up my site? Yes we do make backups of your website, as...
3 Quick Ways To Speed Up Your WordPress Website
WordPress is an excellent option for individuals who want to be able to access and control their own website and blog. It puts the power in company owner’s and individual’s hands, but this means that individuals often don’t know what to do when things start to go...