Our Blog
Remarketing & Other Opportunities When Using Instagram For Business
Recently, advertisers were given a new feature to take advantage of when using Instagram for business marketing. Previously, remarketing (the process of showing ads to people who have previously interacted with your business), was limited to targeting people who have...
DNS Flag Day Is Upon Us!
What's DNS Flag Day and why should you care? On February 1st, 2019 the global DNS is updating and if your domain isn't set up properly, your website could go offline! Why the upgrade? DNS, or the Domain Name Service is what lets us type www.checkmatehosting.com into a...
How To Display Submissions From Ninja Forms
When it comes to WordPress plugins, few products offer greater potential than Ninja Forms. As a free creation interface designed for users without prior coding knowledge, this plugin lets you design forms for your site in a matter of minutes. This makes it invaluable...
How To Build A Brand & Define Your Company’s Style
When you hear the term "branding", you may think it only applies to huge companies like Coca-Cola or Nike who can employ entire marketing teams. While it's true that many national and international corporations spend millions on branding, it's just as important for...
Does PPC Help SEO?
As long as Google Adwords has existed, there have been conspiracy theories stating that paying PPC customers get preferential treatment in organic search results. While Google has always denied such claims, that hasn't stopped the accumulation of a mountain of...
What Is PPC Marketing?
PPC is an acroymn defined as Pay Per Click. It usually refers to any form of online advertising where the advertiser is charged each time a user clicks on one of their ads. This is not to be confused with SEO, which is the process by which a website is optimized to...
SEO Meaning & Definition
SEO is an acronym for Search Engine Optimization. In other words, it's the process by which you make changes & organize the content on your website in the hopes of securing a higher rank on search engines, namely Google. Why is SEO important? Research has shown...
How To Send Contact Form 7 To Multiple Email Addresses
Contact Form 7 is one of the most popular contact form plugins today. While we've already discussed how to save submissions from Contact Form 7 to a database, we are often asked if Contact Form 7 can send to multiple email addresses. The quick answer is yes, and...
How Does WordPress Work? Learn The Basics
Some questions we are often asked are "How does WordPress work?, Is WordPress really free? How is it better than what I have now?" Deciding on a platform for your website can be a tough decision, and will have a significant impact on your success over the short and...
Why Is My WordPress Site So Slow? Diagnosing WordPress Page Speed Issues
As technology improves year after year, the public is quickly losing patience for slow loading websites. A good page load speed isn't just a nice to have, as a famous 2006 presentation from Amazon showed how for each 100 millisecond delay in page load, sales dropped...